Revisiting Innovation Myths

Seymour Sloan

The notion that innovation has to start with a sudden flash of insight, a light bulb moment or the Archimedes in the bathtub moment, is not true. Innovation takes structure, time and effort. It’s less of a spark and more of a process. Below, we discuss four big myths that, more often than not, serve as barriers to innovation and the development of new concepts and designs.

The notion that innovation has to start with a sudden flash of insight, a light bulb moment or the Archimedes in the bathtub moment, is not true. Innovation takes structure, time and effort. It’s less of a spark and more of a process. Below, we discuss three innovation myths that, more often than not, serve as barriers to innovation and the development of new concepts and designs.

Myth 1: Innovation is about the big idea
The biggest myth is that innovation is the…

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